Brand/Advertising Tracking

Advertising pre-testing

Customer Usage & Attitude (U&A) Surveys

New Concept/Product Development & Testing

Impact of Promotions/POS Monitoring

Market Segmentation studies

Demand/Market-Size Estimations

Price Sensitivity Studies/Pricing Research

Mystery Shopping Exercises

Customer/Employee Satisfaction Surveys

Ad Hoc Research Studies

Primary research

Secondary / desk research

Field & Tab services

Full service solutions

Research based consulting or advisory services

Market understanding/exploration

Potential assessment

Diagnostic studies

Positioning development

Product/Packaging development

Satisfaction assessment

Brand positioning

Band image

Brand Equity

Message Recall

Patient Journey

Employee Satisfaction

Pharmacy/OTC mystery shopping

Customer segmentation

Media user ship /viewership