Brand/Advertising Tracking
Advertising pre-testing
Customer Usage & Attitude (U&A) Surveys
New Concept/Product Development & Testing
Impact of Promotions/POS Monitoring
Market Segmentation studies
Demand/Market-Size Estimations
Price Sensitivity Studies/Pricing Research
Mystery Shopping Exercises
Customer/Employee Satisfaction Surveys
Ad Hoc Research Studies
Primary research
Secondary / desk research
Data collection services
Full service solutions
Research based consulting or advisory services
Market understanding/exploration
Potential assessment
Diagnostic studies
Positioning development
Product/Packaging development
Satisfaction assessment
Brand positioning
Band image
Brand Equity
Message Recall
Patient Journey
Employee Satisfaction
Pharmacy/OTC mystery shopping
Customer segmentation
Media user ship /viewership