The research agency’s research agency.
Freeminds is a specialized provider of research solutions and consulting services to the business community in the MENA region. Since 2010, we’ve delivered work across more than 40 categories and 20 countries — qualitative and quantitative, always tailor-made.
The intelligence we’re known for.
Six core practices, all native to the MENA region — staffed by researchers who speak the language and live the culture.
Qualitative Research
Focus groups, in-depth interviews, and ethnography across Arabic dialects and local subcultures.
Quantitative Studies
CAPI, CATI, and online panels reaching urban and rural consumers across 18 markets.
Brand & Equity Tracking
Continuous measurement to keep your brand health honest and comparable across borders.
UX & Product Research
Concept testing, usability, and customer journey work for digital products in MENA.
Shopper & Retail
Mystery shopping, store audits, and shopper journeys across modern and traditional trade.
B2B & Expert Studies
Stakeholder interviews and expert panels for healthcare, energy, and financial services.
The agency that other agencies trust.
Most of our work comes from international research agencies who scrutinize our field quality systems more closely than most clients do. We are the research “agency’s research agency.”
Senior attention
You get more senior involvement on every project — not handed down to junior teams.
Solid field network
A large backroom of field network and quality control systems built over a decade.
Actionable findings
More insightful, more actionable findings and advice — built on solid field quality.
Tailor-made approach
We understand your needs first, then build research from first principles. No ready-made solutions.
Have a question that needs honest answers?
Tell us what you’re trying to learn. We’ll propose a research design within five working days.
Get in touch